Etsy Fee Calculator

Etsy advertises a 6.5% transaction fee. On a US shop the real number is closer to 10.3%. A $55 order — item price plus the shipping the buyer paid — costs $0.20 in listing fee, $3.58 in transaction fee and $1.90 in payment processing: $5.68 in total, or 10.33% of what the buyer paid. Small orders are worse: a $10 order gives up $1.40, which is 14.00%. Large orders never get better than about 9.6%, because the percentage fees never go away. And if the sale came through Offsite Ads, add another 12% or 15% of the order total on top of all of that.

This guide itemises every Etsy fee at 2026 US rates, shows the true effective rate at every order size, works the full stack on a real order, compares the same order against eBay and Amazon, and covers the pricing math that survives it. Rates differ by country and Etsy changes them, so confirm anything here against Etsy's current published fee schedule before you reprice a shop.

Every Etsy fee itemised (2026 US rates)

There are three fees on essentially every sale, and a longer list of situational ones that catch sellers out because they do not appear on a typical order.

Fee	2026 US rate	What it applies to
Listing fee	$0.20 per listing	Every listing, renewed every four months and again on each sale
Transaction fee	6.5%	Item price + shipping you charge + gift wrap
Payment processing	3% + $0.25	The full amount charged to the buyer
Offsite Ads	12% or 15%	Order total, on ad-attributed orders only, capped at $100 per order
Etsy Ads	Your cost-per-click bid	Clicks, charged whether or not they convert
Currency conversion	About 2.5%	The payout, when listing and bank currencies differ
Regulatory operating fee	Roughly 0.25%–1.1%	Item + shipping, in a handful of countries only
Etsy Plus	$10 per month	Optional subscription
Pattern website	$15 per month	Optional subscription

Two structural points matter more than the individual numbers.

First, the transaction fee and the payment fee use the same base: item price plus shipping charged plus gift wrap. Sales tax that Etsy collects and remits under US marketplace facilitator rules is not part of that base, so you are not paying 6.5% on tax. If you need to sanity-check what a buyer was charged, the Sales Tax Calculator separates the two.

Second, the 6.5% is not a payment processing fee. This trips up every platform comparison. eBay's 13.25% and Amazon's 15% referral fee both include card processing. Etsy's 6.5% does not — processing is charged separately on top. Comparing 6.5% to 13.25% is comparing a partial number to a complete one.

Why 6.5% becomes 10.3%: the true effective rate by order value

Run every order size through the same three fees and the pattern is clear. The fixed $0.20 and $0.25 dominate small orders and fade on large ones, but the percentage floor never drops below about 9.6%.

Order total (item + shipping)	Listing	Transaction 6.5%	Payment 3% + $0.25	Total fees	Effective rate
$10.00	$0.20	$0.65	$0.55	$1.40	14.00%
$15.00	$0.20	$0.98	$0.70	$1.88	12.53%
$20.00	$0.20	$1.30	$0.85	$2.35	11.75%
$25.00	$0.20	$1.63	$1.00	$2.83	11.32%
$35.00	$0.20	$2.28	$1.30	$3.78	10.80%
$50.00	$0.20	$3.25	$1.75	$5.20	10.40%
$75.00	$0.20	$4.88	$2.50	$7.58	10.11%
$100.00	$0.20	$6.50	$3.25	$9.95	9.95%
$150.00	$0.20	$9.75	$4.75	$14.70	9.80%
$200.00	$0.20	$13.00	$6.25	$19.45	9.73%
$300.00	$0.20	$19.50	$9.25	$28.95	9.65%
$500.00	$0.20	$32.50	$15.25	$47.95	9.59%

The practical read: budget 10% of order value for Etsy fees at typical handmade price points, and 12–14% if your average order is under $20. A shop selling $12 stickers and a shop selling $180 furniture are running fundamentally different businesses, and the seller of $12 items is handing over a third more of each dollar.

The lever that moves this most is average order value. Going from a $15 average to a $45 average cuts the fee rate from 12.53% to about 10.5% — roughly two points of margin recovered with no price increase on any individual item. Bundles, multi-packs and add-ons do that; discounting does the opposite.

The full fee stack on a $55 order

Take a real order: a $45 item with $10 shipping charged, costing you $13 to make and $9 to ship.

Line	Amount	Running total
Item price	$45.00	$45.00
Shipping charged to buyer	$10.00	$55.00
Listing fee	−$0.20	$54.80
Transaction fee (6.5% of $55.00)	−$3.58	$51.22
Payment processing (3% of $55.00 + $0.25)	−$1.90	$49.32
Etsy fees subtotal	−$5.68	$49.32
Product cost	−$13.00	$36.32
Shipping cost you actually paid	−$9.00	$27.32
Net profit	$27.32
Profit margin	49.67%

Etsy takes $5.68, which is 10.33% of the order. Your product and shipping costs take $22.00. What is left is $27.32. Plug your own figures into the Etsy Fee Calculator to get the same breakdown for your listings.

The shipping split does not matter to Etsy. Because both percentage fees apply to the combined total, a $45 item with $10 shipping and a $55 item with free shipping produce an identical $5.68 in fees. That is genuinely useful: switching to free shipping costs you nothing in fees, and Etsy favours listings with free domestic shipping over $35 in search. What it does mean is that shipping is never "passed through" cleanly — every $10 of shipping you charge hands Etsy $0.95 in transaction and processing fees before the carrier is paid.

Undercharging shipping is the quiet killer. In the example above the seller charged $10 and paid $9, so shipping cost them a net $1.95 including fees. Charge $8 and pay $11 and the same order loses $3.76 on shipping alone — which on this product is 14% of the gross margin. If you import inventory, the Landed Cost Calculator will also stop you from understating the $13 product cost.

Offsite Ads: the 12–15% fee that can exceed everything else

Etsy buys ads on Google, Meta, Pinterest, Bing and elsewhere pointing at Etsy listings. When a buyer clicks one of those ads and then buys from your shop within 30 days, Etsy charges an Offsite Ads fee on the whole order total.

The rate depends on your trailing 365-day revenue, and the relationship is the opposite of what most sellers assume:

• Under $10,000 in the last 365 days — you pay 15% on ad-attributed orders, and you can opt out entirely in your shop settings.
• $10,000 or more in the last 365 days — you pay a discounted 12%, and participation is mandatory. You cannot opt out at any price.

Bigger shops get the cheaper rate but lose the choice. The fee is capped at $100 per order, which only bites above roughly $667 (at 15%) or $833 (at 12%).

Here is what it does to the same $55 order:

Scenario	Etsy fees	Effective rate	Net profit	Margin
Organic sale, no ads	$5.68	10.33%	$27.32	49.67%
Offsite Ads at 12% (shop over $10k)	$12.28	22.33%	$20.72	37.67%
Offsite Ads at 15% (shop under $10k)	$13.93	25.33%	$19.07	34.67%

At 15%, the Offsite Ads fee alone is $8.25 — more than the $5.68 that listing, transaction and payment fees cost combined. It is the single largest fee on the platform and it is the one most sellers have never modelled.

Two things follow. If you are under the threshold, do not opt out reflexively: an ad-attributed sale you would not otherwise have made at 34.67% margin still beats no sale. Opt out when your organic and repeat traffic is strong enough that Etsy is mostly getting paid 15% for sales you had already earned. If you are over the threshold, the fee is a fixed cost of doing business and belongs in your standard pricing model, not in a separate "marketing" line you look at once a quarter.

Also watch the interaction with promotions. An Offsite-Ads order that also used a 20% coupon is charged 12–15% on the discounted total, but your margin has already been cut twice. That combination is where "record month, no money" comes from.

Etsy Ads: working out whether onsite ads pay

Etsy Ads are different: you set a daily budget, Etsy charges per click on ads shown inside Etsy search, and you pay whether or not the click converts. There is no percentage fee.

The dashboard reports a return on ad spend figure, and it is almost always higher than the number that matters, because Etsy's ROAS is calculated against revenue, not against your profit after fees and costs. The question is not "is ROAS above 1" — it is "is ROAS above my breakeven."

For the $55 order above, contribution margin after all Etsy fees and costs is $27.32, or 49.67% of revenue. Breakeven ROAS is order value divided by contribution margin:

Breakeven ROAS = $55.00 ÷ $27.32 = 2.01×

Any Etsy Ads campaign returning less than about 2.0× on that product is losing money, no matter how healthy a 1.6× looks in the interface. Work out the number for your own products with the Breakeven ROAS Calculator before you raise a daily budget.

Two adjustments make the estimate honest. Subtract your return rate: at 8% returns your breakeven climbs to roughly 2.19×. And if a meaningful share of ad clicks would have found you in organic search anyway, Etsy Ads is partly buying traffic you already had — compare total shop revenue against total ad spend, not just the attributed campaign figures.

The $0.20 listing fee renews every four months — and on every sale

The listing fee is the one people model as a one-off. It is not. A listing is charged $0.20 when you create it, then $0.20 again every four months if auto-renew is on, and $0.20 again each time the item sells and the listing renews to stay active. A multi-quantity listing is charged a renewal fee on every unit sold.

So the number of $0.20 charges a listing generates in a year is roughly the greater of three (the calendar renewals) or the number of sales it makes.

Sales per listing per year	$0.20 charges per year	Annual listing cost	Listing cost per sale
0	3	$0.60	No sale to carry it
1	3	$0.60	$0.60
2	3	$0.60	$0.30
3	3	$0.60	$0.20
6	6	$1.20	$0.20
12	12	$2.40	$0.20

The floor is $0.20 per sale. The ceiling is unbounded, and it is paid by listings that never sell. A shop with 400 active listings where only 60 produce a sale in a year is paying $204 a year to keep 340 dead listings alive — money that buys nothing except a slightly larger catalogue.

That is not an argument for a small shop; listing breadth genuinely helps Etsy search. It is an argument for reviewing listings with zero views over two renewal cycles and either rewriting them or letting them expire. Also check what auto-renew is doing to sold-out variations, and never leave auto-renew on for seasonal listings you will not restock.

Currency conversion and other fees for shops outside the US

If your listings are priced in one currency and your bank account is in another, Etsy converts the payout and charges roughly 2.5% of the converted amount. It is small per order and large per year.

On the $55 order, after $5.68 in fees you have $49.32 to be paid out. A 2.5% conversion charge takes about $1.23, lifting your total fee load to $6.91 — 12.56% of the order instead of 10.33%. Two and a quarter points of margin, permanently, for a currency mismatch.

The fix, where Etsy supports it for your country, is to list in the same currency your bank account holds so no conversion happens. Where that is not possible, price with the conversion built in rather than absorbing it. If you are also moving money between countries outside Etsy, the Wise vs PayPal vs Payoneer Calculator compares what each route costs on the same amount.

Two more non-US items. Etsy charges a regulatory operating fee in several countries — the UK, France, Italy, Spain and Turkey among them — typically in the range of 0.25% to 1.1% of item price plus shipping, and it changes as the underlying digital services taxes change. Look up the current rate for your country rather than assuming. And payment processing rates are country-specific: the 3% + $0.25 in this guide is the US rate, and other markets use a different percentage and a different fixed amount. UK and EU sellers should also model VAT separately with the VAT Calculator, since VAT treatment of Etsy's own fees varies by registration status.

Etsy Payments: when fees come out and when you get paid

You never write Etsy a cheque for fees. Etsy Payments runs a shop payment account: sale proceeds land in it, fees are deducted from the balance, and what remains is deposited to your bank on your chosen schedule — daily, weekly, biweekly or monthly, subject to a minimum deposit amount.

Three consequences worth planning around.

Funds are not available instantly. Etsy holds new orders briefly before releasing them into the available balance, and new shops are commonly placed on a payment reserve that holds a percentage of each sale for up to about 45 days, released as orders are delivered without issue. A shop that scales fast in month one can be profitable on paper and short of cash for supplies at the same time.

A negative balance gets charged to your card. If refunds or fees exceed your sales in a period, Etsy bills the payment method on file, usually at the start of the following month. Budget for that after a heavy refund month.

Refunds do not return all fees. When you refund an order, Etsy credits back the 6.5% transaction fee on the refunded amount. The payment processing fee is generally not returned, and the $0.20 listing fee never is. A refunded $55 order therefore still costs you roughly $2.10 in unreturned fees plus any shipping you have already paid. If you sell in a category with a 10%+ return rate, add that to your fee model — and if you charge a restocking fee, the Restocking Fee Calculator shows what it actually recovers.

Etsy vs eBay vs Amazon fees on the same order

Platform fee comparisons usually fail because they compare headline rates against each other. Run the identical order through each instead: $45 item, $10 shipping charged, $13 product cost, $9 shipping cost. All figures are 2026 US rates.

Platform	Fee structure	Fees on $55	Effective rate	Net profit	Margin
Etsy, organic	$0.20 + 6.5% + (3% + $0.25)	$5.68	10.33%	$27.32	49.67%
eBay	13.25% final value + $0.40 per order	$7.69	13.98%	$25.31	46.02%
Amazon, seller-fulfilled	15% referral fee	$8.25	15.00%	$24.75	45.00%
Etsy, Offsite Ads at 12%	above + 12% of order	$12.28	22.33%	$20.72	37.67%
Etsy, Offsite Ads at 15%	above + 15% of order	$13.93	25.33%	$19.07	34.67%

On an organic order Etsy is the cheapest of the three by a clear margin — about $2 per order against eBay and $2.57 against Amazon. On an Offsite-Ads order it is by far the most expensive, costing $4.59 to $6.24 more per order than Amazon.

Three caveats before you draw conclusions. eBay's final value fee also applies to shipping charged, and 13.25% is the common-category rate — some categories run higher or lower, which the eBay Fee Calculator lets you override. Amazon's referral fee varies by category, typically 8% to 17%, and fulfilment by Amazon adds a per-unit fee on top that the Amazon FBA Profit Calculator models properly. And Shopify inverts the structure entirely — a monthly subscription plus roughly 2.9% + $0.30 processing, which the Shopify Fee Calculator prices against your actual volume.

For a side-by-side on your own numbers, the Marketplace Fee Comparison Calculator runs one order across all of them at once. For the broader strategic picture, Etsy vs eBay vs Amazon fees covers traffic quality and audience differences that a fee table cannot.

How to price so the whole fee stack survives

Work backwards from what you need to keep. On a US shop with no shipping charged separately, the fees on a price P are 6.5% + 3% of P, plus $0.20 + $0.25 fixed. So:

Take-home before product cost = Price × 0.905 − $0.45

Rearranged, to keep a target amount:

Required price = (Target take-home + $0.45) ÷ 0.905

Want to keep after Etsy fees	List at	Etsy fees	You keep
$10.00	$11.55	$1.55	$10.00
$20.00	$22.60	$2.60	$20.00
$25.00	$28.13	$3.12	$25.01
$30.00	$33.65	$3.65	$30.00
$40.00	$44.70	$4.70	$40.00
$50.00	$55.75	$5.74	$50.01
$75.00	$83.38	$8.37	$75.01
$100.00	$111.00	$11.00	$100.00

Those figures are before product and shipping costs — subtract those to get profit. A practical sequence:

1. Establish true unit cost — materials, packaging, the shipping label you will actually buy, and your own labour at a real hourly rate. Sellers who cost their time at zero build businesses that cannot hire.
2. Add roughly 11% of the intended price for fees, or use the formula above for an exact figure.
3. Add your target margin on top of that, using the Profit Margin Calculator so you are working from margin rather than markup — a 50% markup is a 33% margin, and confusing them is a standing source of underpricing.
4. Add Offsite Ads headroom if you are over the $10,000 threshold and cannot opt out. On a shop where 15% of orders are ad-attributed at 12%, that is about 1.8 points of blended fee load across every order.
5. Check the floor. The Break-Even Calculator tells you how many units at that price cover your fixed costs.

Then re-check whenever a cost input moves. A supplier price rise, a carrier rate change or an Etsy fee change all move the answer, and none of them notify you.

What discounts really cost on Etsy

Percentage fees fall with the price, so a discount looks cheaper than it is — but the $0.20 listing fee, the $0.25 fixed processing fee and your product cost do not move at all. Margin erodes faster than the discount percentage suggests.

Here is a $45 item costing $13 to make, with Etsy's combined 9.5% percentage fees and $0.45 in fixed fees:

Discount	Buyer pays	Etsy fees	Profit	Margin	Extra units per 100 to hold profit flat
0%	$45.00	$4.73	$27.27	60.60%	—
10%	$40.50	$4.30	$23.20	57.28%	+18
20%	$36.00	$3.87	$19.13	53.14%	+43
30%	$31.50	$3.44	$15.06	47.81%	+82
40%	$27.00	$3.02	$10.98	40.67%	+149
50%	$22.50	$2.59	$6.91	30.71%	+295

A 20% coupon needs 43% more orders just to hold total profit level. A 40% sale needs to sell nearly two and a half times the volume. Profit on this item hits zero at a 66.97% discount — which is the real ceiling, not the 71% that a naive price-minus-cost calculation gives.

Run your own promotions through the Discount Margin Calculator before you commit to a sale event, and remember that a discounted order which also arrives through Offsite Ads pays the ad fee on the discounted total while your margin has already been cut once.

Common mistakes

Treating 6.5% as the fee. It is one of three standing fees and, on a typical order, only about 63% of the total. Sellers who price with a 6.5% allowance are short by roughly four points of margin on every single sale.

Forgetting fees apply to shipping. The 6.5% and the 3% both hit the shipping you charge. Raising shipping to "cover costs" hands Etsy 9.5% of the increase before the carrier is paid, so shipping is never a clean pass-through.

Ignoring Offsite Ads until the invoice arrives. On a sub-$10k shop the 15% fee is larger than every other fee combined. Sellers who cross the $10,000 threshold are especially exposed, because participation becomes mandatory at exactly the point their volume makes the fee material.

Modelling the listing fee as a one-time $0.20. It renews every four months and again on each sale. A catalogue of listings that never sell is a standing annual cost, and multi-quantity listings are charged per unit sold.

Using a store-wide average margin. Fee load ranges from 9.6% to 14% depending on order size, so a store average hides the low-ticket items that are losing money. Compute per product, not per shop.

Costing labour at zero. Handmade sellers routinely price materials plus a margin and call it profit. If you would not do the work for free for someone else, it belongs in unit cost. See hidden costs that eat ecommerce profit for the full list of expenses that never make it into a pricing spreadsheet.

Related calculators

• Etsy Fee Calculator — the full fee stack and net profit on your own listing
• eBay Fee Calculator — the 13.25% final value fee and $0.40 per-order fee on the same order
• Marketplace Fee Comparison Calculator — one order priced across Etsy, eBay, Amazon and more
• Discount Margin Calculator — what a sale price really does once fees are counted
• Profit Margin Calculator — set prices from margin rather than markup
• Breakeven ROAS Calculator — the ROAS Etsy Ads must clear to make money
• Landed Cost Calculator — get unit cost right when you import materials or inventory

Further reading: how to reduce seller fees covers the levers that work across every marketplace.